So you've decided you want to become an Internet Marketer, huh? Will you sell someone else's products or sell your own?
If you choose to sell someone else's products, how will you know what to look for? After all, this is a new venture for you.
Or maybe it's not. Maybe you have been trying out some affiliate programs which have not brought you any money, or, worse, have not paid you for the affiliate traffic you have sent them.
If you are the new person, or the person who is floundering in Internet Marketing, this article will offer you some simple tips for choosing an affiliate program.
This article doesn't cover getting traffic to your site, which is another huge piece of the puzzle, and will be covered in a later article, but let's just start with choosing affiliate programs.
#1. You should find affiliate programs that:
a) are relatively easy to set up (code is either created for you or easy to create)
b) will pay you well. This depends on your definition of what being paid well means, but generally, for most beginners, and some novices, if you can see yourself being able to make more than $250/month, the program is at least worth looking at
c) give you products which people actually use. There are lots of products in the market which will sell, but do you really want to be selling pet rocks? If you do, please don't take offense. Most legitimate affiliate advice sites won't feature affiliate programs that are exclusively selling something like 8-Track players and tapes. While there are probably collectors out there who would love an 8-track player and cassettes, the fact is that the market is done with 8-tracks. The point is, there should be a genuine need for, or interest in, what you are selling/reselling.
So you find a program which meets the above criteria. Now what? Do a Google search on the company. Find out what people are saying about them. You may have to dig a bit, but the combined experience of the professionals (and not-so-professionals) who develop and contribute to the Internet on a regular basis is, collectively, the best source of advice you will find on making money, or affiliate programs, anywhere.
If you want advice on some great affiliate programs, you can visit sites which have already reviewed the information about companies and present it to you in a straightforward way. If you are ready to find some great affiliate programs, then you will be able to find categories of affiliate programs on these sites, which will generally represent the type of products you would like to sell.
Search engines love content, and so do your site visitors. Content is one of the most important aspects of getting people to your web site, and helping them to see the value in what you're selling. You should strive to choose programs with products which are related to your web site.
In other words, if you have a site which features information about the Toyota Camry, you're going to be pretty hard pressed to be able to get your page content matched up so that you could sell, say... baby rattles.
Find affiliate programs which relate to what you already do, and then promote those products.
Finally, see if you can find someone to actually talk to (ok, email would be okay) who has received regular checks or payments from marketing products. We think that this is, perhaps, the most important part of any affiliate program, because the main reason you promote their products is to receive a check for your efforts.
So there you have it, some simple tips for choosing great affiliate programs! Hope this helps you to reach your income goals, and also helps you to develop a long-term plan for on and off-line financial and personal success.
Jonathan Kraft has been an online marketer for many years. He is a massage therapist, web designer, legal services broker, has been a high school teacher, and is an all around nice guy. He works with a team of people on www.affiliateadvice.us, where you can check out some great affiliate programs that meet all the above criteria.
Affiliate Blogger - Affiliate Program Marketing Tips And Help
17. If you have enough traffic sell ad space. If you have good SEO ranking, charge more for ads.
18. Ask for the sale. Most affiliate program banners don't close sales, you must do it.
19. You must work 8-10+ hours daily to be a successful super affiliate.
20. Keep it really simple ... accomplish your goals with focused resources.
21. Find affiliate programs that offer a wide variety of advertising opportunities from banners to datafeeds.
22. Find affiliate programs that require strong marketing ethics and follow them, WIN-WIN.
23. Find affiliate programs that payout on schedule everytime. You're in control here!
24. Look for affiliate programs with affiliate tracking for phone sales you generate.
25. Look for affiliate programs with solid servers and software that works 100% of the time. Other affiliates write about the bad ones, so be aware and read the affiliate forums and blogs.
What do all “super affiliates” want more than anything else? Let’s say it together, they want to get paid and get paid handsomely.
So, what does it take to keep super affiliates on their game and advertising for your business? Well, you could say money again and while that wouldn’t be wrong, the answer has a lot more to do with the assurance of potential for income.
You see some merchants are floundering with the concept of “the cookie” and how long a cookie should be set for. They think that if they shorten the lifespan of the cookie that they won’t keep paying for the affiliate to acquire the same lead several times. So, what you might see in various affiliate programs are merchants who short the affiliate by only giving them a 48-hour window to deliver a lead from the customer’s initial click-through.
Statistics show that most customers will visit a site an average of five times before completing the lead or sales process. I’m thinking that the merchant’s 48-hour window might be a wee bit narrow for the affiliates to get what they want from the transaction and a little short-sighted for the merchant since “super affiliates” aren’t likely to want to help them as a result.
That’s short-sighted thinking. Studies show 98% of sales come within the first 48 hours after a person clicks through to a site. If that’s the case, why wouldn’t you extend that cookie for the maximum time allowed, because it makes the affiliate happier. In fact, some affiliate networks are equipped to track sales as long as 180 days after initial click-through.
If it’s not glaringly obvious, let me say it simply for you. Super affiliates like merchants who set cookies for extended periods of time. The potential for income from their advertising efforts to your potential customers is much greater and for them, that translates to more income return for their efforts to market you.
Super affiliates are “basically, commissioned sales people with the whole world to work for, who can walk away at the drop of a hat. Super affiliates are in the driver’s seat in their relationships with marketers, not the marketers. So you should treat that affiliate as you would anyone in the power situation. They are top producing digital sales people, pay them well and make sure they’re happy.
So, what do all “super affiliates” want? To be paid well and to be ensured happiness throughout the process.
