Choosing the Best Affiliate Program - What You Absolutely Mu
by:
Michael Turner
Choosing the best affiliate program means that you are aware of what affiliate programs are and what their ultimate benefits and drawbacks are. To choose the best affiliate program, you will want to decide on one that has the most benefits with the least drawbacks. There are many affiliate programs available online, many of them which are not worth even reading about. Because of this fact, you will need to do your research, talk to other affiliate members, and be 100% sure about the type of affiliate program you are looking for. There are some really good programs available, you just need to be persistent, patient, and ask a lot of questions. The following suggestions will help you choose the best possible affiliate program for you.
* Commission Of course, if you are joining an affiliate program you are doing so for the commissions. There are affiliate programs available online that offer great commissions to their affiliates in order to keep them active and working hard. Then there are other programs that do not pay well, do not keep up with referrals, and basically cheat the affiliate out of hard earned money. Make sure you know exactly what kind of program you are getting involved with and that you will make good money for your time and effort.
* Good Products Another important aspect of the affiliate programs you are looking at are the products. You might see an affiliate program that has the equivalent of a mall with links to thousands of products. The thought might enter your head that more links equals more business, but in this scenario it is not necessarily true. Generally, the affiliate programs that recognize the most success sell one quality product that a large percentage of the population can use, need, afford, and will actually want. This is the best type of affiliate program to associate yourself with and what you should be looking for.
* Experience Experience is also important when it comes to affiliate programs. You want to work for an affiliate program that is settled in the market, that knows how to handle the business it is involved in as well as its employees, and is concerned with treating workers fairly and rewarding them for hard work. An experienced affiliate program knows what works and what doesn’t, so don’t be tempted to sign up for a brand new affiliate program just because you want to be one of the first people to join... this might not work to your advantage. It is very important to always do your research before jumping in!
About the Author
Michael Turner reveals his foolproof way to increase website traffic in his free 7 part mini-series. Grab it free right now at http://www.powertraffictactics.com/
Affiliate Blogger - Affiliate Program Marketing Tips And Help
17. If you have enough traffic sell ad space. If you have good SEO ranking, charge more for ads.
18. Ask for the sale. Most affiliate program banners don't close sales, you must do it.
19. You must work 8-10+ hours daily to be a successful super affiliate.
20. Keep it really simple ... accomplish your goals with focused resources.
21. Find affiliate programs that offer a wide variety of advertising opportunities from banners to datafeeds.
22. Find affiliate programs that require strong marketing ethics and follow them, WIN-WIN.
23. Find affiliate programs that payout on schedule everytime. You're in control here!
24. Look for affiliate programs with affiliate tracking for phone sales you generate.
25. Look for affiliate programs with solid servers and software that works 100% of the time. Other affiliates write about the bad ones, so be aware and read the affiliate forums and blogs.
What do all “super affiliates” want more than anything else? Let’s say it together, they want to get paid and get paid handsomely.
So, what does it take to keep super affiliates on their game and advertising for your business? Well, you could say money again and while that wouldn’t be wrong, the answer has a lot more to do with the assurance of potential for income.
You see some merchants are floundering with the concept of “the cookie” and how long a cookie should be set for. They think that if they shorten the lifespan of the cookie that they won’t keep paying for the affiliate to acquire the same lead several times. So, what you might see in various affiliate programs are merchants who short the affiliate by only giving them a 48-hour window to deliver a lead from the customer’s initial click-through.
Statistics show that most customers will visit a site an average of five times before completing the lead or sales process. I’m thinking that the merchant’s 48-hour window might be a wee bit narrow for the affiliates to get what they want from the transaction and a little short-sighted for the merchant since “super affiliates” aren’t likely to want to help them as a result.
That’s short-sighted thinking. Studies show 98% of sales come within the first 48 hours after a person clicks through to a site. If that’s the case, why wouldn’t you extend that cookie for the maximum time allowed, because it makes the affiliate happier. In fact, some affiliate networks are equipped to track sales as long as 180 days after initial click-through.
If it’s not glaringly obvious, let me say it simply for you. Super affiliates like merchants who set cookies for extended periods of time. The potential for income from their advertising efforts to your potential customers is much greater and for them, that translates to more income return for their efforts to market you.
Super affiliates are “basically, commissioned sales people with the whole world to work for, who can walk away at the drop of a hat. Super affiliates are in the driver’s seat in their relationships with marketers, not the marketers. So you should treat that affiliate as you would anyone in the power situation. They are top producing digital sales people, pay them well and make sure they’re happy.
So, what do all “super affiliates” want? To be paid well and to be ensured happiness throughout the process.
